BlackIron can help your Trucking Dealership change the game with CRM

Why has the Trucking Dealership sector been so slow to embrace CRM? I think part of it revolves around the lack of interest from the Sales Team, the belief that cultivating customer relationships is way more art the science, if we’re being honest, a serial resistance the change. But Trucking dealerships can gain significant competitive advantage by switching to data driven decision making and marketing to help maximize their sales budget, stay ahead of the competition, find every potential client in their territory, and build lifetime customer loyalty.